WP Engine: My Pros and Cons of WP Engine Hosting Wpengine Dedicated Ip
WP Engine is a Managed WordPress Hosting service based in Austin, TX. They were one of the (if not the) very first business to supply managed hosting services particularly for WordPress. Wpengine Dedicated Ip
While they have lots of competitors in both the basic hosting and handled WordPress hosting verticals, they are still the marketplace leader in many ways -and they have broad name recognition and innovative features.
With the development of both self-hosted WordPress and website builders, the hosting market has actually become a super-confusing place.
I wrote an entire post about WordPress Hosting vs. Web Hosting. However here’s the short version: They all differ in services offered. Some just have WordPress-trained tech support. Some offer services such as server-side functions and staging for WordPress.
And then there’s a separate level of managed WordPress Hosting where you are not really buying hosting per se, however rather services to keep your WordPress set up live. Essentially, a Managed WordPress Hosting service uses a menu of services tailored to WordPress at a higher cost point, so that the website owner can focus less on speed + security and more on the website content + functionality.
Every rival in the Managed WordPress Hosting has a different offering. And there is no standardized “menu” of options, however as a whole, they all take on standard shared Linux hosting offerings and personalized WordPress hosting choices.
In any case, that’s the field where WP Engine plays. It’s confusing, yes, but it is essential to understand prior to making apples to oranges contrasts.
There are a great deal of WP Engine reviews online, typically with user-generated reviews based upon anecdotes and personal experience. That’s fine however I take a various approach. This evaluation will take a look at the pros + cons of WP Engine in the context of all web hosting options to see who it is a “finest fit” for. Wpengine Dedicated Ip
I’ve utilized WP Engine for numerous projects considering that 2012. I don’t use them for my primary websites right now (see conclusion), but I do have an existing client on WP Engine who absolutely likes them. Here’s my WP Engine evaluation structured as pros and cons.
Disclosure: I receive referral fees from any business pointed out. All data & viewpoint is based upon my experience as a paying client or consultant to a paying customer.
Pros of WP Engine
To start, WP Engine does basically measure up to its pitch on its homepage where they guarantee “sensational speed, effective security, and best-in-class customer service.” Here is their promotion pitch video:
They primarily target websites that are moving from other hosting companies (ie, customers dissatisfied with current hosting).
Here are some of the big advantages that I’ve seen as a customer & consultant to a customer. Wpengine Dedicated Ip
Speed and Performance
There are a lot of variables that enter into website speed, but the guideline is that the more complex your website is, the more complex the services to speed become.
Out of the box, WordPress is relatively lean and quick. If you are running a mainly text site with a couple of fundamental plugins and a few little images, you’ll be fine with a cost effective shared hosting strategy from someone like InMotion, HostGator or Bluehost.
However few website owners keep their WordPress install lean. There’s normally additional plugins, customized theme files, great deals of images, widgets, advertisements, kinds and more.
All these features integrated with decent levels of traffic can begin to decrease your WordPress install.
However a sluggish site doesn’t imply that you require a larger, better server. It does imply that you need to get smarter about speed. Sometimes it’s as simple as getting a more effective server, however in some cases it’s more about caching certain resources in a specific order and enhancing your files. To puts it simply, it gets complex.
Envision you are aiming to transport a trailer with a pickup. Imagine your trailer keeps getting heavier. It’s pointless to keep grumbling that your truck is not big enough when you might just need to remove the emergency brake, install a turbocharger, refresh the transmission fluid and consolidate your load.
The point is that WordPress requires aid to remain quick as you grow. There are plenty of services … but either you or a developer should execute them.
That’s where managed WordPress hosting is available in. WP Engine takes care of (almost) all speed issues. They have customized servers with extremely aggressive caching as well as advanced “stack” than a normal web host. They also have actually trained support who will enter into your WordPress set up and identify the exact chokepoint to obtain your website moving. Wpengine Dedicated Ip
They don’t even allow caching plugins on their installs since they have actually such a personalized caching setup.
The intriguing thing is that even unoptimized WordPress sets up still succeed on their platform because their platform does the additional work.
Here’s the speed test for one of my customers on WP Engine (who has a puffed up theme, additional scripts, too many uncompressed images, among other things):
Keep in mind the Time To First Byte and the Start Render numbers. That determines how quickly the server returned enough data to begin filling the page.
It’s great to have that kind of speed right from package, and have it stay that way no matter how big or complicated the site gets.
*Keep in mind that the other point here is that if you are consumed about speed, you can get back at better numbers with WP Engine than you may get with other services given that you are complimentary to focus on speed factors that you can easily control like image compression, use of scripts, etc.
. The last observation on speed, WP Engine not only provides an incorporated CDN, however they also offer global information centers in case your audience is mainly in Asia and/or Europe. Wpengine Dedicated Ip
If you are trying to get top speeds without messing with layered caching plugins ” the WP Engine does exactly that.
Customer Support Wpengine Dedicated Ip
Consumer support has been a core part of WP Engine’s pitch given that they wased established. After all, they are actually offering more of a service (ie, managed hosting) than a product (ie, hosting). It makes good sense for them to put a big emphasis on support.
Here’s a screenshot from one of my very first contacts with support back in 2012:
Look at the response|reaction|action} time, that wasn’t an autoresponder either.
Now, the business has grown & changed a lot ever since. They went through a stretch where they were getting a lot of criticism about over-promising on support.
That stated, the tough feature of customer support is that a lot of the judgment is anecdotal. Everyone has a story, however you never understand if the story is due to the fact that they talked to the one rockstar-vs-rookie having an awesome-vs-terrible day. Like I mention in every hosting evaluation, the fundamental part is to see if a company treats support as a financial investment or a cost.
I prefer to look for access, systems, and understanding, all 3 need an investment of loan, time and knowledge.
Based on my current interactions and research, they are doing far better hitting all three boxes. They maintain a variety of support channels (consisting of phone for non-Basic strategies). They have a quick, trackable ticketing system and are readily available all over on the website by means of chat.
Based on their tutorial videos and extensive knowledgebase, they tick the understanding box. Every support that I or my client has actually communicated with actually knew the great functions of WordPress and has actually been able to problem-solve on the fly.
The most remarkable (yes, this is anecdotal, however still) experience was a three-way call between my client, myself and WP Engine during my customer’s transition to HTTPS/ SSL. The associate was not only able to obtain on (and remain on) the phone, but he had the ability to adeptly help us “flip the switch” rapidly in addition to looking after numerous concerns (ie, uploading a non-HTTP sitemap and fixing insecure image links) within WordPress for us. Wpengine Dedicated Ip
I’m sure that WP Engine still has support issues,particularly because their custom-made platform puts a lot of pressure on fast, available support (as I’ll display in the drawbacks). However they seem to know that support is core to their worth and do make the required financial investment.
WordPress now powers over a quarter of the entire Internet. That means that it is a prime target for hackers & malware distributors.
However there is absolutely nothing naturally insecure about WordPress that is not a problem with all software application. WordPress has the advantage of being open-source with a very large neighborhood releasing updates & testing vulnerabilities.
If you run your own WordPress set up, the security essentials are fairly straightforward:
- Keep your install & all your plugins updated
- Only install files from reputable creators
- Run a security plugin to lock down the most common brute force attacks
- Keep a backup for when things go wrong
* Aside, I use JetPack for the last two. It’s made by & powered by Automattic, the industrial arm of WordPress.
You’ll observe that although security on WordPress is simple, the responsibility is still on you to keep things secure. Much like having a deadbolt not does anything if you don’t lock it, keeping your website safe is still eventually on you.
And like speed & efficiency, WP Engine generally takes all those best practices and does them for you. They run automated backups to keep whatever off-site & prepared to roll back if something takes place. Considering that you technically have an “set up” on their server (rather than an account), they deal with a lot of security issues globally on the server level.
WP Engine likewise works carefully with leading security companies on code evaluations in addition to running their own team. They also make the warranty that if you’re hacked, they take care of it for free.
I personally have actually never been hacked on my primary/ or secondary sites (knock on wood), but have assisted clients who have been. It’s frustrating, laborious & an usually expensive circumstance (even if you are using a service like Sucuri). Having an expert security team look after your WordPress install is a huge pro in my book. Wpengine Dedicated Ip
Pricing on Value
WP Engine is not inexpensive. Their Startup plan is $35/mo and includes a single set up and only approximately 25,000 visits monthly.
For benchmarking, you can get a powerful, trusted VPS (ie, your very own not-shared server) for the exact same price from InMotion. And if you are just starting with a single domain, you can get a shared hosting strategy from Bluehost for just a couple dollars each month.
Both which allow for more storage & more gos to (ie, essentially as lots of as you can handle) than WP Engine. I have actually run websites that have had 60k check outs per month on a shared server. I have actually likewise run dozens of little WordPress websites off a low expense shared hosting.
However I’ll cover that prices disadvantage in the cons of WP Engine, however here’s the important things.
For some site owners, if you break out WP Engine by total worth & factor in your own (or your developer’s) time, their rates is amazing.
Simply running WordPress updates monthly & QA’ing your setup can take around Thirty Minutes monthly. If your (or your dev’s) services are billed at $50 (or more)/ hour, then that’s WP Engine’s whole monthly cost right there.
If you lose any gos to due to downtime from a bad plugin update, then that might be WP Engine’s entire regular monthly cost right there.
If you do a hot-fix (ie, you don’t use a staging location) on your PHP code, and knock your site down … then that might be WP Engine’s entire regular monthly fee right there.
Losing visitors due to speed issues or downtime expenses lost earnings.
Furthermore, premium security can cost about $16/month minimum. Not to mention any individual or designer time fixing issues.
Generally, if your time is much better assigned far from technical concerns, then WP Engine makes a lot of sense on value. As a handled WordPress hosting service, that’s actually their thing. Hosting services are a financial investment instead of an expense.
Which sort of value-based pricing segues into another pro for WP Engine, their concentrate on their core markets. Wpengine Dedicated Ip
Like I said at the beginning, WP Engine isn’t really for everyone. There are 3 types of consumers that WP Engine appears to be a suitable for. For those 3 kinds of customers, WP Engine has a strong focus with plenty of tools & focus for each.
From their backend process, the very first customer type seems to be WordPress developers and designers who want to focus on advancement & design without dealing with hosting maintenance, and have clients who have some spending plan. The designer/dev constructs the site straight in WP Engine’s staging environment, launches the website, then hands the website over to their customer.
The designer can ensure their client that WP Engine manages the hosting, security & speed. There’s little requirement for an ongoing fundamental site upkeep. For this market, WP Engine has fascinating tools including staging, git push, site migration and transferable installs.
The second client type is the growing site owner who is irritated at having to deal with technical development headaches. They’ve outgrown their shared hosting and need to relocate to a better host.
They’re likewise developed enough that they have some budget plan for managed services. WP Engine has tools like the automatic migration tool & client support to make that process happen. The phone support is a crucial factor, particularly having the ability to “just call WP Engine an have them fix it.”
The third client type is a startup website owner that has the budget and wants a long-term platform that they can grow with. They are comfy learning WP Engine’s special backend and plan on introducing a near-complete site simultaneously.
They do not have any prior practices or custom-mades brought over from previous hosts or sites. Again, for this market, WP Engine has the scalable features, consumers, and support that they can make guarantees and provide support to win & keep this kind of customer.
With these types of clients, WP Engine understands how & where they are originating from, numerous of the enhancements they make are focused on these markets (ie, the Git push functionality), instead of mass-market enhancements like knowledge-bases, user-friendly backend, and so on.
This benefit is similar to WP Engine’s market focus, however it’s really worth calling out in this evaluation modification. Wpengine Dedicated Ip
WP Engine excels not just on current features but likewise on developing new, cutting-edge hosting features. Every variation of WordPress 4 has actually rolled out new designer functions that WP Engine has actually had the ability to integrate.
Even general web development best practices have actually altered significantly since I began observing the market *. WP Engine has developed tools to match.
* I’m an SEO/ online marketer by trade. I know enough web development to integrate finest practices into application & projects with developers.
Here’s a screenshot of WP Engine’s Git Push setup that has actually been around for more than 2 years.
Even for non-developers like me, WP Engine has one-click staging areas to allow even DIY siteowners to get away from “cowboy coding” into proper web development best practices.
There are too many other specifics here to name, but in general, WP Engine has a strength in rolling out new, useful hosting features.
Cons of WP Engine
Much like any service, WP Engine is not the best fit for everybody. There are plenty of WP Engine grievances around the Internet. Some are anecdotal. Some are embellishment (ie, SEOs complaining about dev websites). And lots of are valid because they merely aren’t a fit for everyone. For all their awesomeness in some areas, they have some cons which keep them from being an excellent fit for some consumers. I don’t use them for this site due to the fact that I do not require much of their functions and I’m comfortable “putting pieces together” w/ my InMotion VPS setup. Wpengine Dedicated Ip
All that said, here are a few of the bigger image drawbacks of utilizing WP Engine.
Initial and Ongoing Complexity
To attain the speed, security, and scale they promise, WP Engine does things in a different way. And that difference can be rather complicated– especially if you have just adequate experience with hosting environments to be unsafe.
Their backend setup has actually improved. It’s cleaner, however it’s still custom. It’s nothing like a conventional cPanel hosting backend. Unlike many hosting business, they also do not provide DNS nameservers.
Even if all the functions exist, the special backend can cause some developers making mistakes varying from frustrating redirect loops to replicate content concerns to leaving the dev site open to the general public or just not making it possible for the features you’re buying.
If it weren’t for fantastic support, I think they ‘d lose more beginner customers than they already do.
Like lots of customized platforms, it makes good sense once you get over the knowing curve. But WP Engine’s onboarding is really developer-focused & stays so exception-focused that they never ever discuss best practice for the general user. Wpengine Dedicated Ip
Here is their video on pressing your site live –
I have actually set up my share of sites from platforms to customized hosts to cPanel hosting websites, however I needed to enjoy that video several times to make sure I was pointing the right A record/ CNAME to the best IP address.
Again, if you remain in WP Engine’s core markets, the customized backend isn’t really going to be a substantial offer (as soon as you get past the learning curve). But for many, you’ll likely get to find out very first hand about WP Engine’s support team.
But here’s the important things.
WP Engine never ever truly stops being wacky and complex. In their knowledgebase, they have a huge selection of site lists to assist repair all sorts of problems.
And ” if you did not setup your DNS exactly how they’ve recommended ” your site could go down at any time.
Once again– they have reasons that they do all this. And in many cases, support will simply take care of all of it.
However, you still do not get to set & forget your website. Sure, you do not technically do not need to enter the weeds of a server panel. In numerous hosting cases (ie, a handled VPS), you do not need to do it anyway, and when you do, the knobs and buttons recognize. Wpengine Dedicated Ip
WP Engine’s exclusive setup cuts both ways in terms of decreasing & increasing complexity.
This con is also associated with WP Engine’s unique setup. In order to run their architecture in addition to possible, all the installs on their platform need to be somewhat consistent.
They have to have predictable plugins; predictable visitor patterns; predictable usage cases. Every hosting business has guidelines (or extremely genuine physical limits), however WP Engine goes a bit additional to define what you can and cannot have on your WordPress install in addition to tiered overage pricing to dissuade seasonal traffic spikes and regional storage usage.
They do prohibit certain plugins & admin habits for excellent reasons, but those bans limit adaptability and experimentation if your website might manage it.
For example, Yet Another Related Post Plugin is a typical plugin. It’s resource extensive, however on smaller sites, it gets the job done well. It’s not enabled on WP Engine. That’s bad or bad always. However it does make WP Engine less versatile and open to experimentation compared to running a shared or VPS server.
The method their pricing is structured enables less versatility also. It’s a positive that they will handle all the traffic you can send out, however it’s likewise pricey to pay based upon a number of visits.
If you are running a huge launch; are a seasonal organisation; or just wish to drive a rise of traffic to your website, you’ll need to factor additional hosting expenses into the mix. That puts a cap on how flexible you want to be with your marketing.
If you are running a lean cached site on a VPS server, you can handle a lot more traffic than WP Engine would enable on a Personal or Service. And this point goes further if your website needs numerous plugins for complete functionality.
The very same opts for storage. With WP Engine, you are spending for efficiency, not for storage. So if you are wanting to use a server for media storage … that use case is out.
Additionally, you can’t truly do automatic e-mail marketing projects from WP Engine. This was something that my client got required & wound up needing to do an unpleasant migration to another email provider mid-campaign.
In either case, that point segues into the last con I discovered with WP Engine, their rates based upon features.
Pricing on Features and Usage
With WP Engine, you are normally paying for performance & not needing to think too much about maintenance, security & speed. If you look at WP Engine’s rates based on the functions you’re getting, you really do not get a whole lot.
And if you are the type who will think of your website’s health anyhow (ie, keeping WordPress updated and typically visiting frequently), you’ll likely be spending for “management” that is superfluous. Wpengine Dedicated Ip
Many shared hosting servers can deal with the exact same traffic numbers as WP Engine and cost a fraction of the cost. My personal website (working on a shared hosting strategy from HostGator with basic caching) handled more than 15,000 gos to in a 24 hour period when a post of mine went viral.
And if you are running a trustworthy VPS, you can certainly manage a lot more for much less.
They are relatively transparent about how they count sees, but it can still be rather a surprise for “little” website owners how quickly they can get into the $290 per month tier.
And as pointed out earlier that doesn’t even consist of a number of the features you do not get with WP Engine’s strategies. You cannot run any email from your servers. You have low limits on local storage. Anything above the limitations needs additional costs & technical application of Amazon cloud services.
And most significantly for me, you are restricted on your installs. If you have a few side projects or low-traffic test websites, you need to factor those into the cost. You can’t use them to expand the expense of your plan,especially if you are hitting your visitor cap instead of your install cap.
If you are wanting to pay for hosting: ie, a server that will hold & dish out your website files, WP Engine is a costly choice, particularly compared to other non-managed hosting choices.
Like any service, it’s not about exactly what is finest general, but exactly what is finest for you based upon your goals, spending plan, resources & routines.
If you remain in what I think of as WP Engine’s core markets, they offer a fantastic service with a strong product. Their prices is competitive in the Managed WordPress Hosting area, and they use more features than “WordPress hosting” plans from other hosting brands. Their feature-set is unrivaled for savvy DIYers, WordPress site designers and/or high-traffic sites that don’t want to stress over hosting issues.
If managed hosting is a suitable for you, then go take a look at WP Engine’s plans here.
They do a 60-day money-back guarantee. So do a test install and see exactly what you think about their backend. Make sure to chat w/ support & sales.
If you’re outgrowing your current host & want more flexibility/ much better prices than WP Engine, have a look at InMotion Hosting’s VPS alternative. I have actually valued their balance of user-friendly backend & responsive client service.
And finally, if you are more baffled than ever, go take my WordPress hosting test. I put all these factors into a fun, Buzzfeed-esque quiz to simplify things. Wpengine Dedicated Ip